Home and sleep ads in India
Mattress, furniture and home-decor brands sell high-ticket products with long consideration. Trials, warranties and EMI offers do much of the work in their ads.
Today the 6 home and sleep brands we track have 699 ads live, launched 245 in the last 30 days, and 52% of their ads are video, mostly in English.
Updated 13 October 2026
Who is advertising hardest in home & sleep
Wakefit Solutions422Duroflex68Nestasia66Chumbak64Sleepyhead43The Sleep Company36Ads live on Facebook and Instagram today. Tap a brand to see its ads.
The home and sleep ads running longest
Still live today. Brands switch off losing ads within days, so these have almost certainly earned their place.
769 days liveThe Sleep CompanyIndia's 1st & Only SmartGRID Mattress. ✅ Patented Japanese SmartGRID Technology ✅ 2500+ Air Channels ✅ 10 Years Warranty ✅ No Cost EMI Shop 
510 days liveThe Sleep CompanyVisit The Sleep Company Store and Get Up to 45% Off. Also, avail 100-Nights Trial Now India's 1st & Only SmartGRID Mattress. ✅ Patented Japa
214 days liveWakefit SolutionsSink into comfort after a long day. Upgrade your living room with Wakefit Recliners available in Manual, Push-Back & Electric. Enjoy premium
210 days liveWakefit SolutionsUpgrade your sleep with a mattress designed for better comfort and support. Wakefit mattresses are crafted to reduce pressure, improve postuFormats
Share of all collected ads in the category.
Languages
Detected from ad text.
What to watch in home & sleep
- Risk-reversal offers
- 100-night trials, long warranties and no-cost EMI. These are the levers rivals pull instead of deep discounts.
- Comparison creative
- Side-by-side tests against 'ordinary' mattresses or furniture are common and often long-running.
- Sale calendars
- Big festive and end-of-season sales drive most new creative. Watch when each rival starts its push.
Every brand we track here
Most new ads in the last 30 days: Chumbak, with 61.
| Brand | Live now | Collected | New in 30 days | Video |
|---|---|---|---|---|
| Wakefit Solutions | 422 | 426 | 43 | 45% |
| Duroflex | 68 | 74 | 45 | 80% |
| Nestasia | 66 | 66 | 52 | 48% |
| Chumbak | 64 | 64 | 61 | 50% |
| Sleepyhead | 43 | 47 | 44 | 79% |
| The Sleep Company | 36 | 36 | 0 | 56% |
Other categories
- Skincare
- Beauty & Ayurveda
- Men's grooming & wellness
- Health & supplements
- Fashion & ethnic wear
- Innerwear & loungewear
- Audio, wearables & gadgets
- Jewellery, eyewear & travel
- Footwear
- Food & beverage
- Mother & baby
- Women's wellness & hygiene
- Pet care
- Kitchen & home appliances
- Furniture
- Cars
- Bikes, scooters & EVs
- Mobile phones
- Laptops & computers
- Air conditioners
- Refrigerators & large appliances
- Geysers & heaters
Counts come from Meta's public Ad Library for India and update daily. Meta does not publish spend or results for commercial ads, so no figure here is a spend estimate.
Questions people ask
Which home and sleep brands run the most Meta ads in India?
Right now Wakefit Solutions has the most live ads (422), followed by Duroflex (68) and Nestasia (66).
Do home and sleep brands use more video or image ads?
Across the 6 brands we track, 52% of ads are video, 34% are images and 14% are carousels.
Which home and sleep brands are included?
Wakefit, Sleepyhead, The Sleep Company, Duroflex, Chumbak, Nestasia. We collect their public Meta ads every night.
Can I see these brands' ad spend?
No. Meta does not publish spend, reach or results for commercial ads in India. We show what is public: every ad, when it started, whether it is live, its format and language.