Audio, wearable and gadget ads in India
Consumer-electronics D2C brands launch fast and price sharply. Ads are built around launches, specs and sale events on marketplaces as well as their own sites.
Today the 3 audio, wearable and gadget brands we track have 1,462 ads live, launched 1,383 in the last 30 days, and 31% of their ads are video, mostly in English.
Updated 13 October 2026
Who is advertising hardest in audio, wearables & gadgets
boAt1,456Ultrahuman3Fire-Boltt3Ads live on Facebook and Instagram today. Tap a brand to see its ads.
The audio, wearable and gadget ads running longest
Still live today. Brands switch off losing ads within days, so these have almost certainly earned their place.
Formats
Share of all collected ads in the category.
Languages
Detected from ad text.
What to watch in audio, wearables & gadgets
- Launch spikes
- A cluster of new ads usually means a new product. Track how long launch creative stays live.
- Spec-first copy
- Battery life, ANC, display size. See which spec each rival leads with for the same price band.
- Sale-event timing
- Ads ramp up around big marketplace sales. Compare when each rival starts and stops pushing.
Every brand we track here
Most new ads in the last 30 days: boAt, with 1,379.
| Brand | Live now | Collected | New in 30 days | Video |
|---|---|---|---|---|
| boAt | 1,456 | 1,456 | 1,379 | 31% |
| Ultrahuman | 3 | 31 | 1 | 35% |
| Fire-Boltt | 3 | 3 | 3 | 33% |
Other categories
- Skincare
- Beauty & Ayurveda
- Men's grooming & wellness
- Health & supplements
- Fashion & ethnic wear
- Innerwear & loungewear
- Home & sleep
- Jewellery, eyewear & travel
- Footwear
- Food & beverage
- Mother & baby
- Women's wellness & hygiene
- Pet care
- Kitchen & home appliances
- Furniture
- Cars
- Bikes, scooters & EVs
- Mobile phones
- Laptops & computers
- Air conditioners
- Refrigerators & large appliances
- Geysers & heaters
Counts come from Meta's public Ad Library for India and update daily. Meta does not publish spend or results for commercial ads, so no figure here is a spend estimate.
Questions people ask
Which audio, wearable and gadget brands run the most Meta ads in India?
Right now boAt has the most live ads (1,456), followed by Ultrahuman (3) and Fire-Boltt (3).
Do audio, wearable and gadget brands use more video or image ads?
Across the 3 brands we track, 31% of ads are video, 65% are images and 4% are carousels.
Which audio, wearable and gadget brands are included?
boAt, Noise, Fire-Boltt, Boult, Ultrahuman. We collect their public Meta ads every night.
Can I see these brands' ad spend?
No. Meta does not publish spend, reach or results for commercial ads in India. We show what is public: every ad, when it started, whether it is live, its format and language.