Winter ads in India
Winter changes what India buys: heaters, geysers, moisturisers, woollens, chyawanprash. This page tracks every winter ad we collect and shows which categories push hardest when it gets cold.
In the last 12 months we collected 179 winter ads from 57 brands. 150 are still live today, and the busiest week started on 5 October.
Season: November to February. Updated 13 October 2026.
The winter ad calendar
New winter ads per week over the last 12 months. The tallest bars are when the market is loudest.
Winter ads still running
The longest-running live winter ads, one per brand. Ads that survive this long are usually working.
334 days liveASWINIWinter makes joint pain worse – but relief is just minutes away! 🌿 Thousands across India trust Hiran Pain Relief Oil to ease knee, back, s
318 days liveSculpt Breast Augmentation❄️ Why Winter Is the PERFECT Season for a Mommy Makeover! 👩👧👦✨ Dreaming of restoring your pre-pregnancy confidence? Winter is the ideal t
292 days liveHula HoopChronically Dry Skin? Here's 72 Hours Hydration for YOU Hula Hoop Ultra Nourishing Body Wash 💜✨ > With Ceramides, Pentavitin & Shea Butter 
158 days liveXYXXFrom summer days to winter chills, one pair does it all - All-Season Sweatpants.
140 days liveCholesterol Relief CommunityI have been cutting the same man's hair every three weeks for twenty-six years, and last March he sat down in my chair and asked me, very po
130 days liveSkinKraftDry Skin? No, No. Flaky patches? Gotta go. ✨ Pat, pat viral Korean glow comes through, Soft, bouncy skin looks brand new. 🐌98% Snail Mucin Brands with the most winter ads
POND'S27DaMENSCH18Foxtale17Nestle Professional India14Mamaearth10Pinklay7Bewakoof.com6Cholesterol Relief Community6ZOYA - A Tata Product5Atomberg Technologies4Ads in the last 12 months that mention winter.
What they offer
Share of winter ads whose text mentions each kind of offer. 56% of them are video.
What to watch this season
- Season-led products
- Geysers, heaters and dry-skin care sell on the weather. Watch how early rivals start: the first cold week in North India is the trigger.
- North vs South
- Winter means very different things in Delhi and Chennai. Language and region tell you who rivals are targeting.
- Bundles and gifting
- Winter overlaps wedding season and Christmas. Many brands pair winter products with gift packs.
Other seasons
How we count: an ad counts as a winter ad when its text mentions winter, sardi, sardiyon, cold weather or a related word, in English or Hindi. Counts come from Meta ads Zooptrack has collected in India in the last 12 months. Meta does not publish spend, so we never estimate it.
Questions people ask
Which brand runs the most winter ads?
In the last year POND'S ran the most winter ads we collected (27), followed by DaMENSCH (18).
When do winter ads peak?
In our data the busiest week of the last year started on 5 October, with 33 new winter ads.
Which brands run the most winter ads?
The ranking on this page counts it from live data, updated every few hours.