Summer ads in India
Summer drives ACs, coolers, fans, sunscreen, cold drinks and light clothing. This page tracks every summer ad we collect and shows who is fighting for the heat.
In the last 12 months we collected 902 summer ads from 130 brands. 723 are still live today, and the busiest week started on 14 September.
Season: March to June. Updated 13 October 2026.
The summer ad calendar
New summer ads per week over the last 12 months. The tallest bars are when the market is loudest.
Summer ads still running
The longest-running live summer ads, one per brand. Ads that survive this long are usually working.
318 days liveSculpt Breast Augmentation❄️ Why Winter Is the PERFECT Season for a Mommy Makeover! 👩👧👦✨ Dreaming of restoring your pre-pregnancy confidence? Winter is the ideal t
210 days liveDot & KeyNew Launch Alert! Meet the best ever Dragon Fruit Bounce Sunscreen powered by New-Age UV Filters, Bounce-Lock™ Complex & Super light texture
194 days liveXYXXSummer is coming! 🌞 Get ready to turn up the heat with our hottest tees! Buy 3 pairs for just ₹999 and stay cool all season long. Shop now!
190 days liveBEARDO for MenSummer skincare sorted — 7 products, one kit, ₹999 only.Face wash, sunscreen, body wash, moisturizer… everything you actually need to step o
190 days liveAtomberg TechnologiesAtomberg wall fans have a BLDC motor that saves up to ₹400 every summer! Buy now
189 days liveIKEARefresh every corner of your home with smart, stylish IKEA essentials made for everyday living. Shop at IKEA.in or in-store. Shop by Phone -Brands with the most summer ads
Foxtale210Mamaearth94BEARDO for Men42XYXX41Nissan36RenéeCosmetics34Re'equil25Minimalistinc20Dr Sheths19Atomberg Technologies19Ads in the last 12 months that mention summer.
What they offer
Share of summer ads whose text mentions each kind of offer. 67% of them are video.
What to watch this season
- The first heatwave
- Searches and ads for ACs and coolers spike with the first heatwave. Watch who ramps up first and how hard.
- Cooling claims
- Energy savings, faster cooling, SPF numbers: track which claim rivals lead with and whether they back it with a number.
- EMI and exchange offers
- Big summer purchases lean on no-cost EMI and exchange offers. The offer mix shows how common they are this year.
Other seasons
How we count: an ad counts as a summer ad when its text mentions summer, garmi, heatwave, heat wave or a related word, in English or Hindi. Counts come from Meta ads Zooptrack has collected in India in the last 12 months. Meta does not publish spend, so we never estimate it.
Questions people ask
Which brand runs the most summer ads?
In the last year Foxtale ran the most summer ads we collected (210), followed by Mamaearth (94).
When do summer ads peak?
In our data the busiest week of the last year started on 14 September, with 100 new summer ads.
When do AC and cooler brands start summer ads?
The weekly calendar on this page shows it from our data; most ramp up in March and peak in April and May.